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Branded Environment

  • Subject: Design, Environment
  • Level: Undergraduate
  • Type of Degree:
  • Cost: AUD 19900

Branded environment is all about the application of ‘brand language’ to three dimensional spaces e.g. logos, colour, sound, imagery, textures, messages etc. The branded environment is where we take elements of a company’s brand to create vibrant and exciting expressions of the brand in a variety of spaces. Branded environment designers work in fields such as retail, exhibitions, museums, events, interactive spaces, branding opportunities, outdoor signage and 3D design.

Branded environment is not interior design. Branded Environment Designers are concerned with how a brand’s values are translated to the ‘skin’ of 3D environments. That means they bring their skills in branding and communication design to three dimensional applications. By contrast, an Interior Designer is not only concerned with this ‘skin’ but with a vast array of other skills needed to make an interior environment design a reality e.g. lighting, production, materials and function, human ergonomics and facilities design to name a few.

Unlike any other qualification in Australia, this one-of-a-kind course was designed in direct response to industry demand. Why not take the chance to join this emerging, vibrant field of design, and build indispensable professional contacts while you’re at it? With over 20 years of experience Billy Blue College of Design is synonymous with quality, professionalism and experience, and if you’re serious about design, it’s the place to learn from highly-experienced design experts who are working in industry.

They are communications designers with a specialised awareness of how to communicate brand language in an immersive way within a three dimensional context. This means that they need to have a strong awareness of interior design and branding elements in order to drive the creative translation of a brand into an environmental context. They work across a range of practices in the field of brand management including communication, interior design, exhibitions, events and even in architectural companies.

You could work in communications, interior design or architectural practices and specialise in the translation of brand language to environments. These environments include interactive spaces, game and virtual design, product launches and exhibitions, museums, retail spaces and way finding systems. (e.g. airports and shopping centres).

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